So You Want to Turn Your Woodworking Hobby Into a Business
Many people love woodworking, and do it strictly as a hobby. It is very rewarding to make something with wood and be able to enjoy your creation. Woodworking is a great art form and it is also one that can create substantial revenue. If you love woodworking, you can turn your passion into a real business quite easily.
If you are already doing woodworking as a hobby, you probably have a variety of woodworking tools. The type of projects that you will take on will determine the types of tools that you need. If you are going to create smaller items, simple hand tools may suffice, but if you are going to create larger scale items such as furniture, you may want to have items like timber saws, power saws, wood lathes, and other heavy machinery. Choosing quality tools rather than opting for cheaper models is crucial to the longevity of your business. It is one thing to have less expensive, economy tools for a hobby, but as you turn your hobby into a business, you will want to have tools that will last and stand up to heavy use.
Another aspect to consider is clearly identifying your niche. Woodworking can encompass a very wide range of products and once you are producing items to make money, you will want to identify where you will fit in. You might make birdhouses or you may make office furniture, but to be successful in marketing your products, you probably don’t want to do both. Find your niche and then become adept in that niche.
Once you have your niche, advertising and marketing is important. There are many ways you can advertise the products that you will produce, but you will almost certainly want to utilize the internet to advertise and sell your products. Your website will not only display your products, but you will also set it up to take payments when your customers place orders. It will be necessary to ship what you make out to your clients, so you will need to consider how to box items and what shipping company you will be using.
Word of mouth will work to sell your goods in your hometown, but in order to really take your business to the next level it will be necessary to expand and get your products out to people who don’t live in your area. As long as your items are not too large to ship, you can greatly increase your business by utilizing the power of the internet. The internet will also allow you to study your competition, gain new insights and ideas and observe what they are doing wrong and what they are doing right.
Overall it can be fairly easy to turn your woodworking hobby into a successful business. You just need to plan out your niche and then properly advertise it to get the people who are interested in your products to find you. The internet is the best way to do that, but you may find that there are also fairs and trade shows in your area that will get your goods out locally and create a name for yourself in your area. Once you have that toe-hold, increasing your business online will be the icing on the cake.